Elliott Wright has performed a U-turn on selling his Costa del Sol restaurant following a disappointing auction for the site.
The former TOWIE star, 45, took to his Instagram page to explain that after putting it up for sale, the offers that came in were not the ‘right price.’
The father-of-five previously said he was putting the huge site up for auction, with bids reported to have started at €7.5million.
The Essex native said he wanted to be near his older children, Elliott Jr, 18 and Olivia, 16, who he said do not want to take over the restaurant business. Elliott shares three other children with Sadie Wright, whom he married in 2017.
But in an Instagram post on Wednesday, he revealed a dramatic change in plans.
He wrote: ‘So, 2026 is here, and many of you thought I’d have sold Olivia’s La Cala by now.
‘After receiving the auction bids on December 5 and taking time to properly analyse them, speak with prospective buyers, and review the conditions attached, I’ve decided to keep Olivia’s.
‘Some of the bids simply weren’t strong enough, and the ones that were came with conditions that made selling pointless. I always said I’d only sell if the right price and right terms were met, and they weren’t.’

He added: ‘So with that… I’m staying. Olivia’s is staying. And we’re planning a bigger and better 2026 season.’
Elliott said the venue will reopen on February 14 for Valentine’s Day and that its summer parties are ‘booked and ready.’
Meanwhile, fellow TOWIE alumn James Argent, aka Arg, will ‘not only doing his legendary Thursday summer nights, but also moving to Spain and taking on Sunday Lunches too.’
Read more Costa del Sol news at the Spanish Eye.

